Vodafone Farmer Line
Product Code :
CATEGORY : PROJECTS
Subcategory : Content and Platform Development Projects
"Vodafone Farmer Line" is a project that offers farmers specially designed communication tariffs.
As an important stakeholder of the "Vodafone Farmers Club" project, Tabit also played an active role in modeling the farmer's tariff, making the marketing plan and establishing mobile marketing teams. The contributions of Tabit within the scope of the project are as follows:
Modeling of the Farmer's Tariff: Tabit has made a special tariff modeling for the "Vodafone Farmer Line" in accordance with the needs of the farmers. Affordable and advantageous communication packages have been created to support farmers' agricultural activities. Farmer's Tariff and Farmer's Extra Tariff aim to meet the daily communication needs of farmers and to provide special opportunities for their agricultural activities.
Preparation of the Marketing Plan: Tabit has prepared a unique marketing plan for the "Vodafone Farmers Club" project. Communication strategies for farmers were determined and marketing channels were determined in order to reach the farmer mass effectively. By creating a reliable brand image in the agricultural sector, the benefits and advantages of the project were explained to the farmers.
Establishment of Mobile Marketing Teams: Tabit formed teams of experts in the field of mobile marketing, ensuring that the "Vodafone Farmers Club" project was announced to the farmers and reached the target audience. The visibility of the project was increased by sending special campaigns and information messages to farmers via mobile applications, SMS and other digital platforms.
Thanks to the Tabit Agricultural Solution Center's modeling of the farmer's tariff, preparation of the marketing plan and the establishment of mobile marketing teams, the "Vodafone Farmers Club" project has become an important social business model that facilitates the lives of farmers in Turkey and supports their agricultural activities.